JOB DESCRIPTION
JOB TITLE : General Manager
DEPARTMENT : A & G
GRADE : 3
REPORTS TO : Managing Director
POSITIONS SUPERVISED : All Head of Department (HOD)
JOB FUNCTION:
Responsible for the management and achievement of profit for all business and revenue stream. Focus on growth of retreats, membership and F&B revenue and profitability of the club whilst delivering an exceptional member experience and constantly strives to improve peoples’ creating the world’s leading wellness and social connection club.
HOD’s to be Supervised:
- Include and but not limited to
- Operations Manager
- Accounting & Finance Manager
- Human Resources & General Affairs Manager
- F&B Manager
- Head Chef
- Marketing Manager
- Gym & Retreats Manager
- Front of House Manager
- Membership Manager
- Personal Trainer Manager / Head Coach
- Service / Guest Experience Manager
Key Areas & Deliverables
- Spear head Nirvanas Growth
- Ensure 5-star standard and reviews for the company’s reputation across all departments and online
- Identify current and future issues, choke points and inefficiency across all departments and service.
- Swiftly fix these issues ideally same day or with short term solution until permanent solution is in place to ensure best guest experience and staff environment
- Know and understand the financials of the company including revenue, net profit, costs and expenses across all departments to be able to create forecasting, budgets and sales plans monthly to monitor performance and adjust
Weekly report
Sales (against monthly target up or down, brief plan)
Gym revenue, PT Revenue, F&B revenue, performance against month target, plan of action for sales, any challenges or roadblocks, major issues, repairs or budget requirements, key success from the week and key points for the following week
Monthly report
Sales (against monthly target up or down, brief plan)
Gym revenue, PT Revenue, F&B revenue, performance against month target, plan of action for sales, any challenges or roadblocks, major issues, repairs or budget requirements, key success from the week and key points for the following week
Per department reports
Months performance and review (more detailed and complete of the weekly report).
Sales and Marketing and Insta plan for the month ahead
Full financial report, and performance budgets, forecasting
Results highlight progress and the goals achieved
Tasks accomplish
Challenges and Roadblocks
Action Items for Next Week
DUTIES AND RESPONSIBILITIES:
- Administration/Organization
- Demonstrate a working knowledge of all standard operating procedures and policies that pertain to the business.
- Create, communicate and implement policies and procedures to employees.
- Encourage staff to work as a team and be productive.
- Illustrate an ability to make decisions.
- Proactively attract, recruit, and retain talent in your company through using proven people management experience
- Coach and mentor employees to enable them to reach their potential and deliver results
- Drive an outstanding member and guest experience in company, focusing on member interactions
- Managing company training and development
- Coach and manage staff performance
- To perform administration and management functions in line with daily, weekly and monthly deadline
- Take overall responsibility for attracting, recruiting, developing, retaining and engaging the right people at company level to deliver business results
- Sales/Revenue Management
- Demonstrate the ability to lead, motivate, and manage team.
- Set and achieve desired sales goals.
- Monitor and identify any sales drop in performance and create recovery plan
- Achieve desired revenue goals through leadership and motivation of employees.
- Implement and support company programs and promotion to help generate new sales leads for optimum new retreat and membership growth month on month
- Ensure that Teams maintains proper tracking forms and the daily leads.
- Ensure that all promotions are effectively communicated to the team and all other appropriate staff.
- Ensure ongoing prospecting and generation of new prospective members.
- Review sales-related written communication such as proposal, letters and promotional pieces for effectiveness, spelling, accuracy, and distribution
- Ensure that the staff has a high level of knowledge about the gym’s programs, facilities and equipment.
- Emphasize importance of staff involvement in the community and neighborhoods
- Work with the MD to create and set membership and retreat targets and growth plans
- Ensure the team have the support, training and marketing to exceed the growth plans
- Ensure cross sell and up sell between departments such as converting class passes to memberships or selling members meal plans
- Create and implement membership retention and outreach system
- Create the best customer journey and experience offering self-booking and assistance from reception
- Operations
- Coordinate and work within company support functions of Fitness, Sales and Marketing, Accounting, Customer Service and Information Technology.
- Support personnel related problems or difficulties by following company procedure and documentation.
- Resolve member complaints in an expeditious and tactful manner following company procedure and documentation.
- Promote a professional and welcoming atmosphere that enhances the quality of service and care offered to the members.
- Ensure the company meets standards for cleanliness, maintenance, safety, and security.
- Conduct weekly detailed inspection of the company with the Head of Operation/Head of Maintenance utilizing cleaning checklist and forward information to appreciate staff.
- Ensure visible maintenance items are repaired promptly, proper signage is posted and if possible, out of service equipment removed from the floor.
- Reinforce to staff that cleanliness is everyone’s responsibility, not just the maintenance staff.
- Ensure proper inventory of maintenance parts.
- Track completion of opening/closing checklists, stage management, repair & maintenance log, locker log and cleaning checklist.
- Assist in the processing/submission of payroll.
- Manage the day-to-day operations of the Company ensuring the Company delivers operating excellence.
- Manage and co-manage retreats and workshops both by NSB and by third parties
- Ensure the delivery of a Beyond Remarkable member experience.
- Financial
- Exhibit an understanding of budgets and income statements.
- Establish controls of expenses and purchasing of company supplies.
- Display an ability to keep expenses at or below budget.
- Demonstrate an ability to articulate variances in revenue/sales/expenses versus budget.
- Grow monthly revenue to meet annual targets/goals.
- Ensure theft prevention and inventory management
- Leadership/Motivation
- Serve as a role model for employees.
- Communicate effectively by holding weekly and individual meeting with all key company personnel.
- Provide an inspirational environment that welcomes honest feedback from employees and takes action to ensure a quality, working environment.
- Oversee, support, direct and develop department heads.
- Provide strong leadership which role models company values, demonstrates cultural awareness and maintains high personal visibility within the Company
- Profit Centers
- Illustrate an ability to drive profit centre revenue such as personal training, retail, F&B retreats and memberships etc…
- Monitor and check-ins to increase revenue and collections.
- Demonstrate an ability to increase revenue per member.
- Implement business plans to achieve total revenue targets and maximize controllable profits in the company
- Develop the business actively by building strong relationships with members and build new lead generation plan and identify new business opportunities
- Accountabilities
- Create, Implement and support company programs and promotion to help generate new sales leads for optimum new membership and retreat growth.
- Ensure companies growth plans in membership and retreats are met
- Oversee expense goals by managing payroll and general and administrative expenses.
- Ensure that the company met Nirvana Strength standards for cleanliness, maintenance, safety, security and physical plant operations.
- Keep up to date with knowledge of key competitors local and internationally
- Conduct frequent walk troughs.
- To ensure brand standards are delivered and company maintenance is managed by utilizing maintenance systems
- To engage local community and organizations in fitness, health and wellbeing events
- Measurement Standards
- Successful management of all financial budgetary goals.
- Ensure standards of company cleanliness and customer service excellence.
- Demonstrate professionalism by leading by example.
- Membership retention.
- Timely completion of assigned tasks and projects.
- Follow all policies and procedures.
- Above description may be subject to change or alteration at any time.
- Meetings
- Weekly Company Management Meeting
- Monthly Performance Evaluations
- Annual Performance Evaluations
- Monthly or Weekly Department Meetings
- Employee Training Meetings
- Team
- Manage with HOD all staff, coaches, trainers and class scheduling to ensure efficient
- Manage social media, photographers with regards to gym, recovery and studio areas
- Ensure classes are full and support their promotion both inside and outside the venue
- Ensure PT and coaches hit the PT targets and support their promotion through social media in a balance and fair way
- Check all PT sessions are run through the gym master system and are booked and paid for at reception only
- Ensure all the team and areas have the best equipment for what they need to provide the best classes
- Ensure a directory of back up trainers and coaches
- Create a hand book for fitness, recovery and studio areas for staff to adhere to
- Manage all wellness, fitness, recovery and studio HR needs (in conjunction with HR)
- Performs related duties and special projects as assigned by the Managing Director.
I hereby confirm having read the duties and agree to perform these duties as set out in the Job Description to the required standards.
Signature:
Date: ………………………………